Prof. Manuel Sousa Pereira | Visuals Awards | Excellence in Research

Prof. Manuel Sousa Pereira | Visuals Awards | Excellence in Research 

Prof. Manuel Sousa Pereira, IPVC, Portugal

Manuel Joaquim de Sousa Pereira is an accomplished academic and adjunct professor at the School of Business Sciences, Polytechnic Institute of Viana do Castelo, Portugal, where he has been teaching since 2011. He specializes in the Department of Organization, Logistics, and Marketing. Pereira holds a Ph.D. in Communication Sciences from the University of Santiago de Compostela, Spain, awarded with Sobressaliente Cum Laude for his thesis on “Communication Management in Organizations and Personal Leadership.” His academic background also includes a Master’s in Communication Sciences with a specialization in Marketing and Strategic Communication and a Bachelor’s in Public Relations. He has published extensively in the field of communication and leadership, with several books, book chapters, and indexed journal articles to his name. His research interests include personal leadership, organizational communication, marketing strategies, and the impact of digitalization in various industries. Pereira is a well-regarded author, with his works being recognized and available in international academic platforms such as Amazon, Chiado Editora, and various indexed journals.

Professional Profile:

ORCID

SCOPUS

Suitability of Manuel Joaquim de Sousa Pereira for Excellence in Research

Manuel Joaquim de Sousa Pereira is a highly qualified candidate for the Excellence in Research award due to his extensive academic and professional contributions in communication sciences, marketing, and strategic communication. His academic journey is robust, with a Ph.D. in Communication Sciences from the University of Santiago de Compostela, Spain, achieved with the distinction of Sobressaliente Cum Laude. He also holds two Master’s degrees, emphasizing communication and strategic marketing, as well as an undergraduate degree in Public Relations.

Education

  1. Ph.D. in Communication Sciences
    • Institution: University of Santiago de Compostela (Spain)
    • Year: 2014
    • Thesis: “Communication Management in Organizations and Personal Leadership”
    • Award: Sobressaliente Cum Laude
    • Registration: No. 20/2015 on February 4, 2015
  2. DEA (Diploma of Advanced Studies)
    • Institution: University of Santiago de Compostela (Spain)
    • Years: 2006–2008
    • Thesis Topic: “Personal Marketing”
    • Grade: Excellent
  3. Master’s in Communication Sciences
    • Specialization: Marketing and Strategic Communication
    • Institution: University Fernando Pessoa
    • Years: 2001–2004
    • Grade: Very Good
  4. Postgraduate in Marketing and Strategic Communication
    • Institution: University Fernando Pessoa
    • Years: 2000–2001
    • Grade: 15
  5. Bachelor’s in Public Relations
    • Institution: University Fernando Pessoa
    • Years: 1992–1998
    • Thesis: “Signage and the Image of the Peneda-Gerês National Park”
    • Grade: 13

Work Experience

  1. Adjunct Professor
    • Institution: School of Business Sciences, Polytechnic Institute of Viana do Castelo
    • Department: Organization, Logistics, and Marketing
    • Location: Viana do Castelo, Portugal
    • Year Started: 2011
    • Responsibilities: Teaching, research, and contributing to the fields of communication, marketing, and organizational studies.

Publication top Notes:

Brand Communication Management of Startups in Portugal

REDEFINING CONSUMER ENGAGEMENT: THE IMPACT OF AI AND MACHINE LEARNING ON MARKETING STRATEGIES IN TOURISM AND HOSPITALITY

The Influence of Social Networks on the Purchasing Behavior of Wine Consumers in Portugal

The Impact of Covid-19 on Consumer Behavior in the Food VS Clothing Sectors

Screening the Digital Landscape: Generation Z Insights into Employee Perceptions of Social Media Use in the Workplace